Promoting your products and services with isygen CRM.

First you should decide how to split your products and services into groups, in other words to categorize them.

After you have your product categories created it is time to put them into the CRM system. After your product categories are added you need to link to them your products.

By adding categories and products you create a product catalog, which should be placed at your site to allow your visitors to order your goods and services.
Your visitor will explore the categories and products you publish and by pressing the Order button will generate their requests.
The generated leads will be stored directly in the CRM sales system.
In order to process a lead it is necessary to open the Orders->Leads screen, and to press the Pipeline button. Based on the input from your customer the application will automatically create a new order and CRM contact.
What you achieved: the lead is put into your sales pipeline, a new contact is created, the contact history is saved.

What you did? You just pressed the Pipeline button;

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Focus on communications

Traditional ideas about company CRM strategy make several major assumptions: first, personnel will support all management beginnings; second, customers will value supplier’s CRM efforts from the start and making order in sales process will immediaely bring immense revenue growing.

Usually, it takes weeks to understand the opposite and ages before companies find their own way to manage client relationships. The common issue is to find an approach to make happy all CRM participants: clients, sales personnel and technical staff.

If we believe the wise and happiness is really in understanding, it is vitally important to build comfortable communications between all involved into the value generation chain.

Traditionally when saying about communications we are more about communication channels. Phone lines, Internet, roads are great things when it is necessary to answer HOW to communicate. iCRM, being a perfect communication channel itself, is targeted to answer WHAT to communicate.